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Investigation Drives WTHR's Bob Segall

ImageAs a local TV investigative reporter, Bob Segall has exposed a federal tax loophole costing taxpayers billions, busted Indiana officials for exaggerating "economic success stories" and given bullied kids a voice, all while picking up a bunch of big awards along the way. Yet, Segall, 43, who now works at Dispatch Broadcast Group's NBC affiliate WTHR Indianapolis, credits a brief foray into public relations in the late 1990s -- something he "kind of hated every minute of" -- as a defining moment in his career, primarily because he learned how the other side works. "They taught me the art of not answering questions," Segall says. Being trained in "how to redirect questions" and "defending the company when journalists come calling" has paid off time and again, Segall says.

5 facts about the state of local TV newsrooms

ImageThe market for local television stations was bullish in 2013, driven by the growing political ad revenue and fees paid to those outlets by cable, satellite and telecommunications companies for the right to carry their programming. In 2013, about 300 full-power local stations changed hands for a combined price tag of more than $8 billion, as major companies — from the Sinclair Broadcast Group to the Tribune Company — dramatically expanded their local TV portfolios. Despite that boom, a new survey of 1,300 local television news directors produced by RTDNA and Hofstra University paints a mixed picture of the staffing and spending patterns in local television news.

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